
After years of leading marketing teams at international brands, Yeşim Özbek joined forces with Mustafa Özcan, a representative of a family engaged in jewelry-making for two generations, to create a more accessible semi-precious jewelry brand that combines sophisticated, timeless designs with high-quality materials and fine craftsmanship.
Joy of Jade is a women-focused brand.
Our co-founder Yeşim Özbek has supported women throughout her career and has worked to ensure they have equal opportunities alongside men.

"I believe it is incredibly important for women to take part in professional life, make their own choices, and stand on their own feet. To me, beauty is essentially about being yourself and expressing yourself fearlessly.
For the Joy of Jade woman, beauty is defined by a combination of character, intelligence, confidence, and style."
Our designs aim to highlight a woman’s character and celebrate her self-worth.

"I believe it is incredibly important for women to take part in professional life, make their own choices, and stand on their own feet. To me, beauty is essentially about being yourself and expressing yourself fearlessly.
For the Joy of Jade woman, beauty is defined by a combination of character, intelligence, confidence, and style."
Our designs aim to highlight a woman’s character and celebrate her self-worth.
Why Choose Us?

Fast & Free Worldwide Shipping
On Orders Over $150

2 Years Warranty
Quality craftsmanship covered under 2-year limited warranty.

No Tarnish & Hypoallergenic
All our pieces are nickel-free and safe for sensitive skin.